Creating a Business Page
Facebook have made the setup of business pages very simple and easy. Here are a few tips to guide you through.
Tip 1
A business page is different from a personal page. If you set up personal page advertising or representing your business, Facebook will remove it.
Make sure that you have completely logged out of your personal page back to the Facebook home page http://www.facebook.com/.
Under ‘Sign Up’ you will see a link to ‘Create a Page for celebrity, business etc… This link http://www.facebook.com/pages/create.php will open an easy step by step process to create your business page.
Under ‘Sign Up’ you will see a link to ‘Create a Page for celebrity, business etc… This link http://www.facebook.com/pages/create.php will open an easy step by step process to create your business page.
Tip 2
A business page must be associated with personal page. Facebook and done this for many reasons and it does confuse people when creating a page. Do not try and setup a dummy personal account as Facebook can track the address, email and phone numbers used and you risk having your page removed. This personal page becomes the owner of the business page.
Tip 3
There is no public link between your business page and personal page. Making yourself the owner allows you to create other personal Facebook page users the right to be an administrator on your business page.
Tip 4
Any business page administrators and you can have more than one, must have a personal Facebook page.
Tip 5
You ‘Like’ a business page and have ‘Friends’ on your personal page.
Tip 6
A personal page is limited to 5000 'Friends', whereas a business page has unlimited 'Likes'.
Tip 7
After 25 Likes you can create a Facebook URL to match your company name i.e http://www.facebook.com/pages/AutoBase-Ltd/. To do this you need to be login in and go to http://www.facebook.com/username/. Be careful as this cannot be changed.
Administration
Once your business page is set up, you can access it through your personal page under the ‘Home’ tab. Select ‘Use Facebook as Page’.
Tip 8
Use the ‘Switch’ button to access your business page as the administrator. It you click on the Facebook page number you will display the page as the public would have no access to the ‘Edit’ functions.
Sharing a Vehicle Listing
Tip 9
There are two options to allow the sharing of your vehicle listings onto your business Facebook page.
There are two options to allow the sharing of your vehicle listings onto your business Facebook page.
Option A
Ensure that you have ‘Switched’ from your private Facebook page to your business page. Find your listings on www.AutoBase.co.nz. Open the listing you wish to share and click the Facebook icon above the image. A box with ‘Share this link’ will be displayed containing the vehicle details.
Make sure that the icon displayed in your business page icon not your personal profile picture. If you’re personal profile picture is showing you have not switched pages correctly and the share will be on your personal page.
Option B
From with the DealerBase Manage Stock menu select ‘Advertising Twitter/Facebook’. Select the vehicle listings you wish to share.
Tip 10
Pressing the Facebook icon will share the listing on your personal page; pressing the Facebook business icon will share the vehicle onto your business page. You may also be asked to allow this application to have access.
For more information, check out Facebook's instructions here.
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Matching your Facebook URL to your business name is definitely essential. That way, it would be easier for visitors to associate the FB page with the business, and the business with the FB page. That would also make the address of both pages easier to remember. Be sure that the URL you choose is recognizable and easy to memorize. Avoid URLs that are long and difficult to spell out. Don’t make it hard for your potential customers to find you in the web.
ReplyDelete*Staci Burruel
When creating a Facebook business page, make sure that it looks professional. Make sure to establish a distinction between the two, even though both your personal page and your business page should be connected to each other. As in life, you should separate business and personal matters.
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ReplyDeleteTips for a Successful Facebook Business Page